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Total Quality Management


What is Total Quality Management (TQM)?

TQM is a management approach which paves the path of a long term success by ensuring customer’s satisfaction. In TQM, members of the organization involves to improvise the processes, products & services and the culture they developed to work. It is also known as total productive management. TQM applies an organizational effort to install a well-organized approach to manage quality products.

It collaborates and integrates some important organizational functions such as marketing, finance, design, production, engineering, customer service, etc. to meet organizational objectives.

TQM Activities

  1. Commitment.
  2. Customer Requirements.
  3. Reducing number of development cycle.
  4. On-time flow manufacturing.
  5. Team Improvement.
  6. Reduction of products and services costs.
  7. System to facilitate improvement.
  8. Line management ownership.
  9. Employee improvement and empowerment.
  10. Recognition and celebration.
  11. Challenging quantifying goals and benchmarking.
  12. Focus on processes improvement plans.
  13. Specific incorporation in strategic planning.

Why should a company adopt TQM?

  • It makes an organization more competitive for different circumstances.
  • The establishment of newly oriented culture enables growth and development.
  • It provides an appropriate working environment that leads to success.
  • It reduces stress and workload.
  • It builds effective team, partnerships and collaboration with sense of co-operation.

Total Quality Management Principles

  • Customer-focused: The customer basically focuses on the level of quality. It doesn’t matter how an employee is trained for integration and design process. The customer only focus on the outcome attributes such as reliability, functionality, security and cost related factors.
  • Total employee involvement: Employees must participate in working in direction of accomplishing common goals. It is obvious that the commitment is achieved by togetherness of employees. This ensures higher productivity and generate great profits.
  • Process-centered: The major aim is to focus on the process of thinking. The way team thinks will determines the relevant approach. A process is defined as a series of steps that takes some inputs and transforms it into deliverable products.
  • Integrated System: The collection of small processes are summed up into larger ones and all these processes must integrate into businesses that defines and implements number of strategies. The team should understand the vision, mission, principles, quality policies, objectives and critical processes of the organization.
  • Strategic and Systematic approach:TQM must be completely strategized by the collaboration of experienced team managers, so that it can produce valuable results. The coherent focus on quality goals and vision defines good strategic and semantic approach.
  • Continual Improvement: For productive and efficient TQM, all different teams should urge and thrive to bring continuous improvements in the product and services. The organization needs to apply creative and analytical approach in order to meet the desired expectations.
  • Fact-based decision making: To functionally analyse the performance related measures, it is important to know that how organization is performing and what are its critical points. One should collect all essential data and facts about the organization to improvise decision making process with proper predictions.
  • Communications: At the time of organizational changes, the effective communication is the most crucial part in any process, either in development of products or in maintenance. Proper communication creates a strong bridge between customer and technicians, which are collectively responsible for proper total quality management.

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